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Do You Really Need Advanced Training or Something More Relevant to Your Success?

By Tim Deuitch

Are you a leader considering ‘next-level’ training for experienced team members? Beware of advanced training if it doesn’t align with your company’s needs. I offer three different ways to consider the type of training that grows personal skills and advances the company.

00:00  Hi, I'm Tim Deuitch with Strategic Enhancement Group. A question I'm often asked is, "What type of advanced training do you have for people who are seasoned salespeople or seasoned leaders?" Folks who have been through training many different times, "What do you have for them?" A response I often give and this is my point of view, is that it's really not about advanced training, the notion of 101, 201, 301 level training. It's about what is the type of development you need in order to bring about the success of your company and organization. It's about the success of the organization, not about advanced training. Three approaches I always encourage at this moment or to address this type of question, three of them. One of them is that training should be about the cultural norm of your organization that you're trying to bring about. For many organizations that cultural norm is captured in the skills of interpersonal relations or problem-solving skills that a client would like to have instilled in everyone. I have a client right now that uses interpersonal relations as a critical core competency of everyone that joins the company.

01:20  A second approach is around strategic alignment and this is the place where I tend to put leadership development, because it's one thing to develop your leaders, it's another thing to understand what type of leaders are needed to drive the performance and the success of your company. It's really two different ways to look at it. So, until you've determined the strategic direction that the company is needing to take, it's very difficult to create the best or most aligned leadership path. The same is true with a sales driven organization or a product-driven organization. Until you've decided which you want to be, it makes it very difficult to determine the nature of the development path to take, but once you do, you fully commit to it. I think that's what's important about this approach is fully committing as an organization to create the development path that turns you into the sales driven or product driven organization you want to be.

02:19  The third approach point is around tactical strength and I think this is one that most of us recognize. It's negotiation skills, it's presentation skills that I as an individual need to get very strong at to better perform and get the results that I'm after. It could be hiring the right people for the direction we're taking. So they're very tactical looks and they're designed to help advance the company or the organization. There it is, three different approach points that are different from looking at simply advanced training.

02:52  You're looking at, what are the cultural norms we're trying to enhance? What's the strategic alignment, the direction we're trying to go that will inform our training and then what's the tactical strength that we need as individuals to get better at? When you look at it that way, you're going to be advancing your company and you'll be less worried about advanced training.

Best of luck and let me know how I can help you achieve more effective training!

Published: August 14, 2015


Tim Deuitch

Senior Performance Consultant

Tim brings over 25 years of experience working closely with business leaders throughout the Twin Cities and the USA. He has worked within a multitude of workplace cultures and economic cycles, helping leaders and teams improve their effectiveness and results. Since joining SEG in 2007, Tim has continued his work as a change agent, helping organizations meet their goals. Tim graduated from Warren Wilson College in 1983 with a B.S. degree in social work.

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