Develop an in-depth understanding of the sales process from the buyer's point of view and enhance sales proficiency in approaching prospects, discovering needs, presenting solutions, and helping prospects make decisions to buy.

Successful sales often depend on much more than simply offering a good product or service. This program helps salespeople understand all phases of a sales situation, as well as factors that turn one-time sales opportunities into long-term client relationships. This "win/win" approach to selling emphasizes a problem-solving attitude and strengthens buyer/seller relationships.

This program is a must for anyone interested in better understanding the dynamic interaction between salesperson and buyer. This program focuses on developing the mindset that promotes productive sales relationships.